天气状况.pptVIP

Weather Risks, Hedging and Operations Management/Decisions天气变动风险，对冲和运作管理/决策 陈友华 香港中文大学 天气对经济活动影响重大 Weather represents an important determinant of demand for many products. 46% of U.S. GDP is affected by weather （ U.S. National Research Council） In the retail sector, Wal-Mart reported (June 2005): its inventory levels were higher than normal for the second straight quarter as below-normal temperatures crimped demand (Timberlake and Wiles 2005) 天气影响重大（续） The unfavorable weather conditions hurt demand not only in North America, but also in Europe Cadbury Schweppes beverage business was h