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P432 Travel: How to respond effectively to difference in business customers on foreign trips P437 Management skills: The factors involved in ensuring a meeting achieves its aims P437 Strategic planning: The factors involved in managing change effectively P437 Human resources: How to organize an effective induction program for new staff P438 Career planning: The factors involved in choosing a business qualification P438 Marketing: The importance of advertising in promoting a brand P438 Information management: How to ensure a company’s information about its customers is appreciate * P382 What is important when…? Planning a presentation -Practicing beforehand -Researching the topic - P382 What is important when…? Organizing a product demonstration -Presenter -Audience - P390 What’s important when…? Exhibiting at trade fair? -Quality of display -Staff selected - P391 What’s important when…? Planning the layout of a stand at trade fair -Attractiveness -Security of exhibits - P395 What is important when…? Interviewing candidates for a job -Personal quality -Qualifications - P396 What is important when…? Conducting market research -Competition -Characteristics of sample - P396 What is important when…? Organizing a training program -Availability -Costs - P397 What is important when…? Planning a career -Qualifications -Future trends - P398 What is important when…? Choosing a new supplier -Product quality -Costs - P398 What is important when…? Delegating tasks -Priorities -Previous experience - P405 What is important when…? Making a job application -Knowing about the company -Preparing for questions - P405 What is important when..? Improving customer relations -Conducting surveys -Regular training - P406 What’s important when…? Controlling costs -Arrangements with suppliers -Finance systems - P407 What is important when…? Introducing new technology -Expert advice -After-sales service - P40
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