潍 坊 学 院 教 案.docVIP

潍negotiation. 要求：Master sentences on expressing business negotiation, and practice conversation about the process. 教学重点 与 难 点 重点：Sentence patterns and conversations: international business negotiation. 难点：To master the nature and basic forms of business negotiation. 教 学 过 程 主 要 内 容 及 步 骤 备 注 主要教学内容： Part I Teaching focus Part II Main contens: I. Case study of business negotiation 案例 1 在曼哈顿购物 案例 2 新产品的市场调研 II. Main contens: Definition and Characteristics of business negotiation Forms of international business negotiation Part III Group work: perform the situational conversation. 板书设计： Part I Teaching focus: I. Case study of business negotiation 辅助教学： Listen to tape and watch Vedio 教 学 过 程 案例 1 在曼哈顿购物 案例 2 新产品的市场调研 II. Main contens: 1. Define, features and kinds of international business negotiation 2. Value evaluation standards of international business negotiation Part III Group work 教学方法：采用讲授法与演示法。 复习思考题： 1. What’s the characteristic of international business negotiation? 2. What should you notice when you are at the interview in a company? 参考书：1.《国际商务谈判》窦然主编，复旦大学出版社 2.《商务谈判》张煜编著，四川大学出版社 3. 《Negotiation》by Roy J. Lewicki, Bruce Barry, David M. Saunders and John W. Minton, Publisher: Mc Graw Hill Higher Education, 2003 授 课 效 果 分 析 总 结 注：教师每次课都要写一份教案，放在该次课讲稿前面。 潍 坊 学 院 教 案 课题 Chapter 1 Introduction of Business Negotiation 课时 2 教学目的 与 要 求 目的：To identify the features of a successful international business negotiation. 要求：Master sentences on expressing business negotiation, and practice conversation about the process. 教学重点 与 难 点 重点：Useful skills in negotiation 难点：To master the procedures of business negotiation. 教 学 过 程 主 要 内 容 及 步 骤 备 注 主要教学内容： Part I Teaching focus Part II Main contens: I. Case study of business negotiation Useful skills in negotiation II. Main contens: 1. Definition and Characteristics of business negotiation 2. Forms of international business negot