管理与组织简介.pptVIP

3. 永續經營(sustainability)對管理者工作的重要性 21 世紀的管理重心是如何永續經營，企業責任不僅只有效 　能和效率的管理，還包括對環境及社會挑戰的策略性回應。 永續發展 (sustainability) 定義成達成企業目標的能力。 管理者的工作內容如何改變？ How the Manager’s Job is Changing ? 17 1.5 為什麼要學習管理學？ Why Study Management? 1. 管理的普遍性 Good management is needed in all organizations. 我們知道在不同的國家、不同大小的組織中，所有的工作場 　所都需要管理，這即是所謂管理的普遍性 (universality of 　management)，如圖表1-9。 2. 工作實際面The reality of work 不管你是否有意當個管理者，學習管理都是一門重要的課題 　。 Employees either manage or are managed. 對於想從事管理工作的人來說，瞭解管理的程序是為日後累 　積管理經驗打基礎。 為什麼要學習管理學？ Why Study Management? 18 管理者的報酬 Rewards of Being a Manager Rewards: Create a work environment in which organizational members can work to the best of their ability Receive recognition and status in organization and community Receive appropriate compensation in form of salaries, bonuses, and stock options.. 管理者的挑戰 Challenges of Being a Manager Challenges: do hard work often have to make do with limited resources how to deal with a variety of personalities success depend on others’ work 1. 定義：organization, management 2. 區分：first-line, middle, top manager 3. Management vs. Business functions 4. Interpersonal, Informational, Decisional roles 5. Technical, Human, Conceptual skills 回顧 TERMS TO KNOW manager first-line managers middle managers top managers management efficiency effectiveness planning organizing leading controlling management roles interpersonal roles informational roles decisional roles technical skills human skills conceptual skills organization universality of management Master Manager: Bill Gates, Warren Edward Buffett, 李嘉誠，蔡鴻圖，郭台銘，張忠謀，施振榮， David Ogilvy (奧美廣告) , Charles Schwab (嘉信理財), Richard Branson (維京航空) Internet-based Exercise * 第一篇　管　理 第一章 管理與組織簡介 First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you. —David Ogilvy廣告之父：大衛·奧格威 Third, leave them to get on with it. 2 1. Who Are Managers? 管理者 2. What Is Management? 管理(management) 3. What Do Managers Do?