连锁超市在物流送配中存在的问题及解决措施 .docVIP

目录 一、连锁超市·······························································1 （一）连锁超市的含义和特征·················································1 （二）连锁超市经营的类型···················································1 二、在连锁企业中的物流配送的结构和模式··········································1 （一）现阶段连锁企业物流配送的结构········································1 （二）现阶段连锁企业物流配送的模式·········································2 三、好又多配送的特点·······················································2 （一）地域跨度小、运作短路化················································2 （二）批量采购．统一配送···················································2 （三）商品种类繁多，配遥和仓储要求多样化···································2 （四）配送量波动大，订货频率高，时问要求严格································3 （五）超市物流系统要素问存在非常强的“效益背反”现象·························3 （六）物流的主体主要是食品和日用品等生活用品·······························3 （七）流通加工功能增强····················································3 四、当前好又多物流配送存在的主要问题·······································3 （一）小规模限制规模效益··················································3 （二）以自营物流为主，配送率不高············································4 （三）人才紧缺，经营管理水平低··············································4 （四）配送成本过高························································4 （五）政府的扶持力度不够··················································5 五、连锁企业好又多的物流配送发展对策·······································5 （一）正确选择物流配送模式·················································5 （二）提升信息系统和机械装备的水平········································5 （三）加快连锁企业物流人才培养·············································6 （四）提高配送服务质量·····················································6 （五）降低配送成本························································6 六、结论···································································8 参考文献··································································9 一、连锁超市 （一）连锁超市的含义和特征 连锁超市指的是一个商业集团以同样的方式、同样的价格，在多处同样命名(超级市场的装修甚至商品的陈列也都差不多)的超级市场里，出售品种都相同的商品，这种同时经营的超级市场就被称为连锁超市。它是零售业态的一种，以“销售价格低廉顾客自我服务”赢得消费者的欢迎，由多个以上的门店组成，实行规范化管理，做到统一订货，集中合理配送，统一结算，实行采购与销售职能分离的经营形式。连锁超市以连锁制为轴心，广布的门店为市场依托，中央采购制