电子商务立项环境下企业顾客忠诚度的影响因素研究以凡客诚品为例外文及翻译.docVIP

毕业论文（设计）外文翻译 题目：电子商务环境下企业顾客忠诚度的影响因素研究——以凡客诚品为例 学院专 业班 级学 号学生姓名指导教师Satisfaction Strength and Customer Loyalty 作者： Murali Chandrashekaran /Kristin Rotte/ Stephen S. Tax/ Rajdeep Grewa 国籍：Australia 出处：Journal Of Marketing Research ,2006,5(9):1784-1789 原文正文： Abstract Although empirical research indicates that satisfaction is intimately linked to loyalty, anecdotal evidence reveals that many customers who state that they are very satisfied with a service provider nevertheless subsequently defect.. In this paper, the authors focus on id