International Marketing Syllabus A【DOC精选】.docVIP

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International Marketing Syllabus A【DOC精选】.doc

International Marketing 483 Anderson School of Management Syllabus Fall 2004 Instructor Information: Name: Kerry Perry Profession: District Director Pitney Bowes, Inc. 14 years Education: MBA in 1991 Majors International Management Marketing Anderson School of Management University of New Mexico Albuquerque, New Mexico Objectives of Course: To illustrate the importance of international marketing strategies and how they play a vital role in companies’ desire to market their products and services outside their home country. Specifically this course will

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