the skills in english business negotiations论文 定稿.doc

课程论文 Negotiation Skills 谈判技巧 班级 学号 姓名 2011 年 6 月 30 日 The skills in English business negotiations Author: Wang Cai Hong Abstract Business negotiation, it is to point to the negotiations both sides to achieve a certain goods or services to the deal, many kind of trading conditions for consultation activities. With the development of market economy, the concept of goods in expanding is extension, it also includes not only the physical labor of all products, also includes the capital, technology, information, and service. Therefore, business negotiation is to point to all the discussion about commodity, such as commodity supply and demand negotiations, technology import and transfer negotiations, investment negotiations. Along with the development of economic globalization, Chinas international trade is becoming more and more developed. International trade business negotiation is unavoidable, so we must understand the culture of merchant of various countries to discuss international business negotiation, analysis the process of international business negotiation and the negotiation skills of merchants all over the world, enhance the competitiveness of Chinese merchants in international business. Key words: Business negotiation; Negotiation skills; Negotiation styles 商务英语谈判技巧 摘要 商务谈判，是指谈判双方为实现某种商品或劳务的交易，对多种交易条件进行的磋商活动。随着市场经济的发展，商品概念的外延也在扩大，它不仅包括一切有形的劳动产品，还包括资金、技术、信息、服务等。因此，商务谈判是指一切商品形态的交易恰谈，如商品供求谈判、技术引进与转让谈判、投资谈判等。 随着经济全球化的发展，我国的国际贸易也越来越发达。国际贸易中的商务谈判在所难免，所以必须懂得各国商人的文化来探讨国际商务谈判，分析国际商务谈判过程、世界各国商人的谈判风格，增强中国商人在国际贸易中的竞争力。 关键词：商务谈判，谈判技巧，谈判风格  Business English negotiations pragmatic strategy use 1 preface A foreign business negotiator should familiar with talk principles, not only to relevant laws and business operations, but to grasp some negotiation skills and be proficient in use of som