电梯演说--30秒内赢得客户.pptVIP

THE MAMMALIAN BRAIN (Emotional Brain - Limbic System) Dr. John Ratey at Harvard University said “We remember what we feel … not what we calculate.” If you want someone to remember you, just get in touch with their emotional brain. CHARACTERISTICS OF THE MAMMALIAN BRAIN It needs to bond with other humans It needs to group together in Communities - Social Groups - Peers It’s main goals are NEEDS and VALUES This is the second gatekeeper… It wants to know; Can I trust you, do you care about me, do you respect me, do you value me, do I matter to you? CHARACTERISTICS OF THE MAMMALIAN BRAIN Know You