20061214220210_158060.pptVIP

AdvertisementsWHERE? 第三部分：语言点 1.be exposed to暴露,面临,曝露 一个人越是多处在英语语言环境下，他或她越能更好地学习语言。 The more one is ___________the English-speaking environment, the better he or she will learn the language. 2.come across偶尔遇到 我无意中在一本书的封面上看到他的名字。 I came across his name on the cover of a book. 3. attach v. 附上,系上,贴上,使依恋 1)这所中学附属于一所师范院校。 This middle school is attached to a teachers college. 2) Do you attach any importance to what he said? 你认为他说的话重要吗? 4.inform v. 告诉,通知vi. 检举,告发vt. 通知,告诉,向...报告 1) If you saw the accident please inform the police. (通知警察). 2) He will inform us where to go. (通知我们去哪里). 3)The nurse informed us that visiting hours were over (护士告诉我们探视的时间已结束) I seized the opportunity to inform her who it was. 4) 他把你的决定告诉了我。 He informed me of your decision. 4.fit in / into 放进去；适应；给……安排时间 be fit for sb / sth适合于 be fit to do sth. 适合做 fit in with sth./ sb 跟……相适应；跟……相处融洽 5. relay on / upon 依赖；依靠；指望 1) relay on + n./ pron 2) relay on sb to do sth. = rely on sb / sb’s doing sth. 指望某人做某事，相信某人会做某事 3) rely on it that 相信……（事情） 你不能指望Peter做任何他答应要做的事。 You can’t rely on Peter to do whatever he promises. 6.It is no use doing … 我认为继续下去没有用处。 I don’t think it’s any use going any further. 7.have no use for不需要；厌恶；对……不耐烦 At present I have no use for the bike. You can ride it now . 8. over time 随着时间的推移 overtime（副词）规定时间之外地；超时的 1) The pain of this failure will disappear over time . 2) He’s been working overtime recently. * Unit 5 Inside advertising On billboards On buses On TV On the radio In train stations In newspapers In magazines At the cinema At the airport Everywhere Part 4 (Para 8-9) Part 3 (Para 3-7) Part 2 (Para 2) Part 1 (Para 1) Read it get the main idea. Introduction What is an ad? How do advertisers make effective ads? How effective are ads? Why we need to understand how advertising works? Introduction Because so many messages from advertisers fill our daily lives, we need to understand how advertising works so that we can