Cross-Cultural Communication in Foreign-Funded Enterprise 外资企业的跨文化交际.docVIP

Cross-Cultural Communication in Foreign-Funded Enterprise ABSTRACT With the picking up of the globalization and the development of our economic construction, there has been an upsurge in the internationalization of enterprise operation. Concerned statistic data makes clear that millions of foreign-funded enterprises establish branches or subsidiaries in China after the 30 years of reform and opening-up. There are hundreds of thousands of Chinese employed by the foreign-funded enterprises. The culture, mode of thinking, value and behavior which is different from Chinese ones will come together with the foreign capital, modern technology and advanced management. These factors definitely will have a communication with traditional Chinese culture, mode of thinking and behavior , and thus cause collision and conflict in the intercourse. How to deal with this conflict causing by cross-cultural communication will be the leading factors which determine the success or failure of the foreign-funded enterprises in China. On the basis of the current conflict of cross-cultural communication faced by the foreign-funded enterprises, the cause of these conflicts and the ways to deal with these problems will be mainly discussed in this paper. Key words: Conflict Cross-cultural Communication Foreign-funded Enterprise 外资企业的跨文化交际 摘 要 随着经济全球化进程的加快和我国经济建设的进一步发展，企业经营国际化已经成为势不可挡的热潮。有关统计数据表明，改革开放30年，在我国成立子公司或者分支机构的外资企业已有数百万家，受雇于这些企业的中国员工达几百万。随着外国资金、先进的科学技术以及管理方式的引入，而随之引入的肯定是不同的文化、思维方式、价值观、以及行为方式。这些因素必将与古老的中国文化、思维方式以及行为方式发生交流。在这个交流过程当中，势必会产生各种矛盾以及冲突。怎么样去解决这种跨文化交际中引起的冲突，将会成为决定外资企业在华成败的主导因素。基于外企目前在跨文化交际过程当中遇到的种种冲突，分析产生这些冲突的原因并寻求解决这些冲突的方法是本文讨论的主线。 关键词：矛盾 跨文化交际 外资企业 CONTENTS Abstract………………………………………………………..........Ⅰ 摘 要……………………………………………………………………...Ⅱ 1.Introduction………………………………………………………………..1 2.The Problem of Cross-Cultural Communication………………………….3 2.1. Different Value………………………………………………………….....3 2.1.1. Individualism vs. Collectivism………………………….………...3 2.1.2. Centralization v