2013ROTARYMEDIACOVERAGEREPORT.docxVIP

2013 ROTARY MEDIA COVERAGE REPORT SUMMARY Rotary’s humanitarian efforts were extensively covered in 2013 by more than 626 media outlets in 34 countries. Of those, 58 stories and features appeared in top tier international news organizations, including nine out of the 10 most influential ranked by Forbes, such as the Associated Press, The New York Times, BBC, Agence France Presse, The Washington Post and the Wall Street Journal. Rotarys role in the fight to end polio was highlighted in top-level, global media outlets at unprecedented levels in 2013. The initiative faced challenges including t