北欧家居用品第1品牌iittala.pptVIP

北欧家居用品第一品牌;iittala的历史;产品介绍;产品 四大 卖点;产品使用和日常维护; 设计哲学;Design is not about surfaces or style. Design is a human issue. Taking pleasure in everyday life is one of the simple luxuries of being human, so essential design begins with a deep understanding of human needs. Iittala creates adaptable personal belongings to be loved and used again and again, day in and day out, for generations. Over 50 years ago Kaj Franck defined successful design with his question: Is not the ultimate meaning of beauty to be essential, functional, justified, and correct? Design, he felt, is far more than a question of beauty. It is about life. And life, said Franck, consists mostly of everyday events. So ensuring that everyday objects are universally relevant is one of the most important design challenges there is. At Iittala we all agree: no person should ever be stereotyped or alienated by technology or mass production. Well thought-out crafted objects must fulfil our varied individual needs, so that we are free to own only the essential, and not add to the mountains of consumer waste.The system of values created by Aalto and Franck lives on today through our designers who strive to create these affordable and meaningful design solutions. Designers who measure their achievements by quality, rather than limelight. Designers driven by an unwavering vision of the future as a better place for every human being. Designers who strive to shape the world with lasting everyday design against throwawayism. ;设计大师介绍;阿尔瓦 阿尔托Alvar Aalto 1898-1976 ;;Aalto最著名的设计，要数1937年他为Savoy餐厅做建筑设计时，为这个项目配套设计的“Savoy”花瓶。据说这个花瓶的设计灵感来自于芬兰蜿蜒曲折的海岸线。Aalto的设计充满了人文主义精神，这个花瓶的线条就被认为是“每一根都在与人接触”。直到今天，这款花瓶仍然由芬兰著名的Littala玻璃器皿公司生产。Savoy花瓶的这种有机的造型和Aalto所设计的其他大部分产品一样，被看作是对传统几何形式主义得颠覆，被称为“Alvar Aalto曲线”。 ;弗兰克―反对设计的设计大师;設計大師：Timo Sarpaneva ;Tapio Wirkkala (威卡拉);Oiva Toikka托伊卡 ;Antonio Citterio安东尼 齐特里奥 ;Giorgio Vigna ;Alfredo H?berli;;Harri Koskinen哈利 寇斯金纳;设计故事;世界各地的商店;经典广告语