Handed down treasures a hundred years Sinopharm - Wuhan Jianmin joint pain pills wind brand marketing all Gonglue.doc

Handed down treasures a hundred years Sinopharm - Wuhan Jianmin joint pain pills wind brand marketing all Gonglue.doc

  1. 1、本文档共14页,可阅读全部内容。
  2. 2、原创力文档(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
  3. 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载
  4. 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
Handed down treasures a hundred years Sinopharm - Wuhan Jianmin joint pain pills wind brand marketing all Gonglue

 PAGE \* MERGEFORMAT 14 ‘Handed down treasures a hundred years Sinopharm’ - Wuhan Jianmin joint pain pills wind brand marketing all Gonglue Introduction: The review of the history of successful companies, brand marketing, winning numerous cases: Melatonin Giant Group makes a comeback; Huiren Kidney achievement of a large pharmaceutical group - Huiren Group; Paiduyangyan capsule Achievement Panlongyunhai of Medicine; Danshen Dropping Pill accomplishment Tasly Group; recoverable eyes forced open the foil 300 thousand yuan Shanghai ‘seductive’ market; ancient Chinese health refinery built a listed group - unis Guhan Group Iraqi people to 100,000 yuan in net to start the Greater Shanghai market, the annual return to paragraph 10 million yuan ... ... There are many many such brands, analyze their marketing strategies are surely unique, almost all species driven by the brand, from brand to brand, product brand awareness of even much higher than the corporate brand awareness Background: Wuhan Jianmin Pharmaceutical (Group) Co., Ltd. is a national key base for Chinese medicine and pediatric medicine production center, its predecessor, the department built in the Ming Chao Tsung-frame-year period ‘Ye Kaitai’ pharmacies, so far, 360 years old. To enable enterprises in the fierce market competition, always maintain its vitality, shine a new light, they have to find our participation in the brand marketing plan. In just three months time, to carry out extensive market research, based on the principles we use market segmentation, the product re-positioning, in drawing up the group with high-quality products as an opportunity to develop marketing plans for market ... ‘Holographic Marketing Theory’ to build the core values of customer In order to rebuild the wind Wuhan Jianmin joint pain pill image of leaders, to build the core competitiveness of enterprises, Wuhan Jianmin Pharmaceutical Group, the leading brewing groups in the OTC market in 2003, launched a full offens

文档评论(0)

jiupshaieuk12 + 关注
实名认证
内容提供者

该用户很懒,什么也没介绍

版权声明书
用户编号:6212135231000003

1亿VIP精品文档

相关文档