Pong By strategy - to grow Mengniu mature Mengniu!.docVIP

 PAGE \* MERGEFORMAT 6 ‘Pong By’ strategy - to grow Mengniu mature Mengniu! ‘Bang Dakuan’, ‘analogy’ strategy is to disseminate business and brand a common practice. Full and clever use of ‘Pong in accordance with’ strategy, companies can continue to effectively Panlongfufeng camel ‘containing China’ up to the consumer in mind to convey corporate brand positioning. The ‘analogy’, ‘Pong in accordance with’ strategic use of course ought to have reached a pinnacle by Mengniu! 99 years, this is the case when the company started 10 years later, grown up, Mengniu get rid of in 2009 faces a hug