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The worlds top 500 brands is the fun of the Chinese people in a show-
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‘The world’s top 500 brands’ is the fun of the Chinese people in a show?
Recently participated in more social activities, of course, mostly with my areas of expertise related, but suddenly find ‘brand’ has now become a box, and Han people, what matter are fitted look inside, ‘brand’ word, but now they soon as Tiger Balm, which is not a typical Chinese style? Even more frightening is that this one was mixed Nishajuxia, often of such activities on the business had nothing substantive to help down often becomes a tool for fraud and profiteering.
Hand there is a magazine, an enterprise is proudly claim to be entered again in 2007’s ‘top 500 global brands’, but this time China has 12 of these 500 brands selected, while in 2006 only six brands in China , 2005, there were only four brands, so China is now ‘become a brand to be chosen No. 8 a few countries, up two spots from last year’, and ‘the United States has 247, ranking first, while France has 47, ranking 2nd Japan has 43, ranking third ‘. Throughout the report, so that the ‘joy’ more than once filled with paper, if is to arouse the Chinese people’s national pride, the people smile.
For this ‘the world’s top 500 brands’ and came out, I have to see. When it first freshly baked, I had paid attention to it because of its birth at a time when national leaders and relevant departments began to stress ‘brand’ in China the importance of the occasion, I had admired this thing behind it the operator of the political sensitivity, as well as by political sensitivity and commercial interests into the operational capability can be described as a ‘bow every Sheng, born at the right’, because such a list would have more than one country, when the investigation has not too many on the right when the story, listen to the from which the.
However, this past two years, found that Fortune 500 list this brand has become increasingly appear to be spreading, while more Chinese enterprises began to use this as
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