2013 China Gift nine trillion industry trends.docVIP

 PAGE \* MERGEFORMAT 6 2013 China Gift nine trillion industry trends 2011 the author of ‘2012 China gift industry marketing model of great change,’ a paper predicted that the 2012 gift industry sectors driving is about to stop, industry consolidation is about to begin, and so I did not expect that, in 2012 gift industry with The introduction of the six provisions appeared cliff-style tragic fall, the decline in China’s economic adjustment in the context of political considerations and industry cycle regularity of a chance encounter, and therefore even more tragic, in this situation under this one trillion Capacity huge industry go from here, the paper Analysis of. 2012 provides six eight government ban was announced, from 2008 to 2011 more than 20% per year gift industry, the rapid growth to a halt, a gift industry trillion market capacity suddenly appeared cliff-like drop, according to the company gift industry research project team to incomplete statistics, in 3000 mainly business gifts gifts core supplier community more than 75% of annual sales in 2012 decreased by 50% or more, in 2013 and 2012 down the chain continues, 30,000 scale Gift Service Manufacturers decline exceeded 85% 50% 100 000 or more small gift suppliers, according to company research project group has at least 30% above the verge of collapse, the winter came the gift industry, gift industry trends what will happen? Corporate Gifts industrial research project team summarized the 2013 gift of the nine industrial development trend. Changing trends in the structure of demand highlights opportunities 2013, according to industry research firm Gift research project group, the overall capacity of the gift industry not changed the structure of industry needs, but there has been subversive adjustments. 1, the proportion of personal consumption 70% of total capacity, the Group’s consumption share dropped to 30% 2, in the Group’s consumer business gifts in the proportion will decline, while t