3S combination of color TV VS US-Soviet struggle for dominance in home appliance chain (below).docVIP

 PAGE \* MERGEFORMAT 4 3S combination of color TV VS US-Soviet struggle for dominance in home appliance chain (below) Author: Suzuki Ya Eiko fifth Kobayashi compiled: Duanmu clear statement Suning Appliance: air-conditioned shops originated in the Chunlan China’s second largest home appliance chain - Suning Appliance’s predecessor in 1990, the company operated by Mr. Zhang Jindong, founder of the ‘Chunlan air-conditioned shops’, the shop area of less than 200 square meters, located in Jiangsu Province, Nanjing Drum Tower District, Ninghai Road and the intersection of Department, and thus become a ‘Suning’ name of the source. It is said that the meaning of the word now is no longer really means a specific land (road) name, is no longer simply Jiangsu, Nanjing short combination. But the ‘Sun (the sun)’, ‘Sunshine (Sunshine)’, ‘Sunny (sunny)’ the meaning of composition; said the company’s contribution the general public, hoping to services such as sun-like warmth and to become indispensable in consumer life components, but also to express the company’s pursuit of ‘the course of time considerable period of time’ vision and the continuing operations sunny mountains across the river Yue far apart the vision of the development of geographic segments. Understanding the meaning of Chinese characters, the Soviet Union, recovery, revitalization; Ning, peaceful, lasting, said the company at all times maintain the vitality of enterprises, quiet Zhi Yuan’s corporate culture point. Gome directors and Mr. Wong Kwong Yu’s wife, Miss Du Juan banking background and Beijing as the capital of China’s political backgrounds, Suning Appliance’s development has benefited from opening up the headquarters of Nanjing’s economic and cultural environment. Also in 1999, Suning Appliance in a successful reelection Chinese air-conditioning Channel Champion for several years later, into an integrated electrical retailing. In 2000 as a home appliance chain enterprises are entering the fast