5 asked Sanlu whether it is bother to Blame-.docVIP

 PAGE \* MERGEFORMAT 10 5 asked Sanlu whether it is bother to Blame? September 8, 2008, the statistics in a hospital in Gansu, a total of 14 stones in the near future in the treatment of infant patients, after which the media quickly involved in this incident, was finally confirmed that infants and young children occur in parts of China associated with the consumption of infant formula milk powder brand Sanlu-related The urinary system stones. According to statistics, China Henan, Anhui, Jiangsu and Gansu provinces and cities have 10 of these patients, and further excavation was found by the media, since the very beginning in March of this year in some areas of the consumer complaints, as of now there are hundreds of patients When this disease. The quality of the event was In 2004, when, due to the impact of Fuyang fake milk powder incident, Sanlu as victims, with its frank and positive media and public relations strategy, cleared his innocence. While the overall sales of the year have been affected, but did not involve Sanlu origin problems, that is, Fuyang fake milk powder incident was due to a number of lawless elements caused by the Sanlu and consumers are victims. Although the incident later subsided, but a little point of the domestic financial capability of consumers to the domestic brands are also dubious, as much as possible without the use of domestic brands do not have, though most of the company’s products are the ‘compliance’ products, but the relationship to human life and health problems, still can not sort of. In such circumstances, the international brand it seems to display their abilities, combined with domestic consumers ‘xenophilia’ psychology, the natural domestic brands are foreign brands did not arrived. Foreign brands in consumer confidence has been extra time, in May 2005, Nestle milk powder was excessive iodine exposure, although Nestle in this incident the process, began to shift responsibility onto others, not stand up to the me