A city managers heartache experience.docVIP

 PAGE \* MERGEFORMAT 16 A city manager’s ‘heartache’ experience When I was notified I would like to leave the company, I cried ... ... November 2001, when my boss informed me that when you leave for Chengdu, that scenario seemed vivid. Prior to this survey of the Chengdu market, dealers and major retail major point of the investigation is completed I am an independent person. In the past 10 months time, After looking down the people in the South Road, Chengdu, Neighborhood Road, a street bar, Shun Cheng Avenue, a street Shuangnan cell bars, salt city of mouth, hot pursuit of Bay Street, and so left a bar where I work footprint. Many people as a city manager of foreign companies means that a high salary, but it also means greater responsibility and tremendous pressure. The early stages of taking over a new market it is often ‘hard’, especially without a well-known products. Feelings expressed in words it is difficult to come out. You need to rely on our own experience and intuition to right a careful analysis of this market to find a breakthrough. First, let their own survival first, and then development. In a situation of extremely limited resources, operating under the market, and general big-name companies are very different, in such circumstances, people will play a big role. The beginning is the most ‘hard’ time, for the performance, the most terrible is not able to fulfill, but rather a group and you can find with ‘hard’ people. You need to consider how to build a combat effectiveness and cohesion of the sales team. In retrospect, enter the Chengdu market is really too hasty, and can be said that unprepared. However, it is before some simple market research. Chengdu market planning, human resources, brand building and planning aspects are not prepared. At the beginning of even the most basic goods, distribution and promotional products can not. However, these do not allow City Manager to consider, but also does not allow you to choose. You are the City M