Brand to die around the corner-.docVIP

 PAGE \* MERGEFORMAT 5 Brand to die around the corner? Not long ago, has many years of experience in marketing, president of McKenna Group, and that Mr. Ruisimaiken circulation in the world’s largest electronic magazine ‘Business2.0’ on the published article, predicted that ‘marketing going to die, the brand will be dead’, Journal of Cover openly read ‘brand to die’, so that marketing sector breathtaking. The view of Mr. McCann was mainly in the following three points: First, ‘the death of marketing’. Marketing is no longer the company’s specific functions, while the integration of the