Chinese enterprises lack the Performance Art.docVIP

 PAGE \* MERGEFORMAT 6 Chinese enterprises lack the Performance Art A few days ago, visited some enterprises. Occasionally heard a lot of college term, CI, VI, BI, MI, and so on. In the minds of the effort to search, unsuccessfully, so the planning department and business talk about their marketing programs. They want the adoption of new marketing campaign to re-create corporate brand image. However, despite the public relations activities, or advertisements not bear fruit because of these things, whether it is not a public good, are in commercial operation with a strong flavor that many people do not buy it. I asked: Do you know the brand and brand anthropomorphic projection right? What do you think if you see a person, how can you know what sort of person do? Planning Minister of meditation this: I seem to understand what you mean, to understand that a person has two options: One is in contact with his direct experience; second is to listen to friends around the evaluation. I said: on the right track of, ha ha. Your business is a person, you all I, is a passive understanding of the unity of workers, knowledge workers want consumers to understand the brand, but I, after all, a greater element of self, too passive, right? Planning Minister stroke the table away, leaving the sentence: Tomorrow Seems weird and empty! We compared a person’s business, marketing and PR activities are more like a superficial name, function gradually degraded to allow consumers to know you, but not enough to be understanding. Our approach can be called: B-BI, no intention to create the concept, but also to retain the ownership of this concept. Interested companies can contact me. B-BI can understand body language, behavior recognition, or the translation for the enterprise performance art. Enterprise Performance Art explained Enterprise performance art is not a new concept, the current situation in the past is the bearer of this feature public relations activities, but as mor