Combined with price cuts to boost sales terminals.docVIP

 PAGE \* MERGEFORMAT 4 Combined with price cuts to boost sales terminals Said price cuts is the enterprise of suicide, to the author many years of market management experience, and do not agree with this view, corporate real different, ways each has its advantages. Not all price cuts are wrong, appropriate fire sales can promote the store sales. Products as long as a price reduction, goods will naturally be easy to sell some. But need to note: price cuts also have learned, simple price cuts can indeed bring about quick sales, but its side effects are not small. So the reasonable price-cutting and in line with its own terminal shop sales? Nanjing, former manager of a well-known agent of small household appliances, mainly engaged in induction cooker, electric pressure cooker, rice cookers, food cooking machine, electric cooker, electric kettle like a small electrical appliances. Former manager of the agency in this well-known brands over the past year, he visited the terminal found that consumers tend to buy A brand induction cooker, electric pressure cooker and then buy the brand B, or C brand electric kettle, or D brand of food cooking machine, E Brand Soymilk . At that time the former manager was thinking, why not let consumers buy a brand all of it? As the seller’s constant saturated, increasing competition, many enterprises to compete for the market, increase market share, competing to adopt various marketing strategies to sell their products. Former manager of the same, the first thought of price cuts, although the price cut is just a way of promotion, not the best method. And lower prices will have some problems later, such as the consumers do not trust, can not guarantee the product quality, brand image damage and other issues. Do not take measures to allow the competitors cut prices do? Of course not, the former manager, is a modular operating price cuts. Former manager of the all the salesman immediately convened meetings to discuss how to mix? How t