Does not take an unusual road to the market a splendor.docVIP

 PAGE \* MERGEFORMAT 12 Does not take an unusual road to the market a splendor 1 In general, domestic companies showed an extensive sales channels in the pyramid market supply means suppliers top of the tower, tower base is the retail end. As the market advances, channels lead, suppliers become complementary, joint procurement, supply and procurement links to overturn the traditional channels of change in an increasingly exciting. Even in the traditional suppliers and end the relationship between upstream and downstream supply and marketing, the differences of the terminal line is also giving the market a completely different room for competition. Because of channels in this area constitutes a vast and rich, an enterprise can not have any exclusive or monopoly absolute advantage, so regardless of Direct, distribution, or special to join, research channels, are likely to become a business and wealth of the road. I present here a related story: In late 2002, an enterprise of a blood type of health product brand A health care products market has begun to enter the blood. People in the industry knows that this is a real flame see the ‘blood’ of the market for many years before the appearance of blood Seoul, a large number of products in this area fought and eventually most of them have ended in failure. A brand of choice, and in Shanghai - not so good to do this generally reflects the establishment of a model of regional market, but the A line, differences between the brand through a terminal enables channel change, open the market. A year later, a very small market for the product in order to spread the cost of new sales terminals, and product advantages into full play so that sales doubled every month. It should be said, A homogeneous product market, the product of blood on the product itself, it has some special features, but only through these special order to open up the market, with the wind played Hearts water, K, blood contend Fall , the apparent lack o