英语故事_四天怎样狂赚20万美元.docVIP

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英语故事_四天怎样狂赚20万美元

英语故事:四天怎样狂赚20万美元 Comedian Louis CK said on Tuesday that he had taken in $500,000 in less than three days from selling his latest standup special directly to the public at $5 a pop. This should make media companies nervous because this is the future and increasingly, the present of media distribution. Remember all that stuff people were saying 15 years ago about the Internets capacity for disintermediation? Its all coming true now. 本周二,喜剧演员路易斯·C·K表示,他将自己最新的单人表演特别节目视频以每部5美元的价格,直接卖给公众。不到3天,销售收入就高达50万美元。媒体公司着实应该为这一现象感到寝食难安,因为这不仅是媒体发行的未来发展趋势,也正日益成为现实。各位是否还记得,15年前,人们曾大谈特谈互联网将成为重要的赚钱工具?现在,转眼之间一切已经成真。 Heres the thing about media companies: they have trouble with edge. Thats why local newspapers often churn out inoffensive mush. Its why local commercial radio sounds precisely the same in Birmingham, Ala. as it does in Berkeley, Calif. And its why a brilliant comedian like Louis CK couldnt make it on network television despite two attempts: network executives filed his edges completely away, even though people like him precisely for his edges. 媒体公司的现状是:他们毫无个性可言。正因如此,地方报纸才会乘虚而入,大量刊登无伤大雅的煽情作品;出于同样的原因,阿拉巴马州伯明翰市的地方商业广播与加里福尼亚州伯克利市的商业广播听起来同样如出一辙;而且,路易斯·C·K这样杰出的喜剧演员根本无法在网络电视上出人头地。事实上,公众对他钟爱有加就是因为他的表演特点,但在网络高管们的管理之下,其特点已荡然无存。 Even auteur-friendly outlets like Time Warners (TWX) HBO act as filters between artist and audience. In that case, much of the downside comes on the business end. Louis CK told Terry Gross on Fresh Air this week that with traditional comedy specials, he gets his fee, but never a cut of the aftermarket, where the real money is made. After the special airs, he said, then they put it on video, you know, on iTunes (AAPL), Netflix (NFLX) and DVD, and then they go try to make a profit with it. Youre supposed to participate in that profit, but Ive never seen a check from a comedy special. Theyre just its never it never ends up being that. 即使时代华纳集团(Time Warner)旗下的家庭影院频道(HBO)等倾向于个性导演的市场,实际上也充当着艺术家和观众之间的过滤器。因此,从生意的角度说,它导致了许多弊端。路易斯·C·K本周对《新鲜空气节目》【Fresh Air,美国全国公共广播电台(NPR)

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