How to play the market in short supply-.docVIP

 PAGE \* MERGEFORMAT 9 How to play the market in short supply? [Market symptoms] Not long ago, Shenzhen, Liu Xiaowei Wang-fat-commerce manager, calls that a worry recently encountered such a thing, a winery with the dealer already has more than three years of business contacts and cooperation have been relatively safe. Manufacturers Sales Representative advertised recently, manufacturers have a number of other products (with the original main products are not directly linked), the manufacturers hope that the distributors of these products and in the past the main agent in the form of products, together with eating, and promised to reduce the original main product can also be ex-factory price or to give appropriate support. Faced with this sudden request, Mr.Liu do not know how to deal with? Do not accept that may affect future cooperation; accepted worried that the processing time if you can not digest, will increase the pressure of their own money and inventory, mainly taking into account the smaller brand recognition. Manufacturers want the product may be equipped with a backlog of inventory items, it may be a clean-up products will be eliminated. Such rationing is usually belong to a special type of products in short supply, how to operate the products in short supply market? Become a business has to consider. [Guest consultation] A correct understanding of products in short supply At present time when food shopping season, many dealers will often encounter the cases of a similar problem. As a dealer, is the eternal law of profit, so the product line architecture, and should be oversupplied with the short-line products combined in one season, select the appropriate short supply. If done properly, This is to ease pressure on the company’s funds, develop new channels very useful. Current status of products in short supply in the market to analyze the current market, the products mainly come from small wineries in some areas, its price is extremely cheap,