Jobs of Apple Story.docVIP

 PAGE \* MERGEFORMAT 4 Jobs of Apple Story As we all know, as a pillar industry in the United States, one of Hollywood commercial films in production, distribution and broadcasting has a unique set of operational strategy is to produce a systematic and international product-oriented industrial production line. Although the major production companies in the business concepts and the way some differences, but the goal is the same: with limited resources to create the most high profits. Jobs because of Pixar’s experience and well versed in this art, so in 1997 after the Apple, the whole marketing model is fraught with many ‘Hollywood’ style, color marketing practices. Jobs for its depth and moderate-scale innovation in the just right to grasp some key points is to make Hollywood more shocked. Perhaps it is by virtue of ‘Hollywood’ brand model, Apple created the iPod brand miracle. In particular, Apple’s industrial chain and Hollywood from start to finish almost exactly the same standards of the industry chain level. iPod and movies use the same mature ‘industrial assembly line’ mode of operation, manufacturing, fine, build brand, create profits, interlocking. Below we will be the industrial chain, content, and marketing models three aspects of the film business analysis in order to obtain these three factors can affect film profitability, as well as the rational combination of the three elements of the film produced by the great role. Typical Hollywood, atypical Apple In today’s information age of globalization, Hollywood film industry has gone beyond the traditional boundaries of the film industry, ranging from multi-media extended to the theme parks, animation games, derivative physical products and the Internet, forming a kind of exchange of needed goods and cultural infiltration. Horizontal integration of different media industries and in the film industry, vertical integration within the method has become the Hollywood film industry, strategic approach