Mengniu yogurt time.docVIP

 PAGE \* MERGEFORMAT 29 Mengniu yogurt time November 22, 2010, Mengniu Dairy Group and the Lok Po Jun 22 strategic cooperation in Beijing held a joint press conference held by Mengniu will invest 469.2 million yuan dairy options Jun Lok Po value of 9.2 final assessment billion, 51% stake, making it the largest shareholder in Grand Park treasure. The partnership is the largest dairy industry almost two years of a collaborative, indicates that China’s dairy industry has entered a joint, restructuring, mergers and acquisitions, competition in the era of integration. According to framework agreement, the cooperation between the business layer Lok Po Jun remain unchanged, “Jun Lok Po” will also operate as an independent brand. Yang Wenjun, president of Mengniu, said at the press conference the next five years, Mengniu Dairy goal is to enter the world top 10, with annual revenues of 500 billion, while Jun Bao Le’s business objectives will also be at least double than the present , located in the 30-40 billion. Yang Wenjun said that the cooperation can be described as “triple win”: The first win with the industry will help accelerate the integration of national brands through the capital bigger and stronger, harmonious competition, and second, the consumer win-win situation is conducive to both milk collection, research and resource sharing, to provide consumers with more and higher quality products, the three win-win situation with the industrial chain, bilateral cooperation is conducive to better consolidate the basis of farm milk, promote the healthy development of dairy industry chain. Yang Wenjun, president of Mengniu emphasized that only cash he said Mengniu shares of the Grand Park Po, is the cooperation is not acquired. Jun Lok Po area, said before the Mengniu acquisition, its largest shareholder is the chairman of Socio individuals. But Socio not disclosed, Mengniu, after their acquisition of shares held by Grand Park will be reduction to the number of P