Observation of exploratory consultation to listen to = full understanding of customer needs - sales of pharmacy sales equation.doc
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Observation of exploratory consultation to listen to = full understanding of customer needs - sales of pharmacy sales equation
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Observation of exploratory consultation to listen to = full understanding of customer needs - sales of pharmacy sales equation
Each one is holding some sort of customer demand into the stores before, so the pharmacy sales as soon as possible to understand the real customer purchase motivations, in order to recommend to him the most suitable drugs. So, how can we understand customer buying needs?
Review concept of color Yen
Through careful observation of the movements and expressions to customers insight into their needs and find customers to buy will generate leads.
One to observe the action. Customers are hurried strides into the pharmacy looking for a drug, or casually stroll; it is looked at again and again pick up a drug, or repeatedly turn back watching. Pharmacy sales to observe the customers of these moves, you can from the psychological perspective that they had.
2, observe the expressions. When the pharmacy sales took delivery of drugs in the past when the customer whether to display an interest in, a smiling, or show disappointment and frustration; as pharmacy sales to brief him on drugs, he was attentively listened to, or absent-minded, if the two kinds of cases are the former, then that customer satisfaction with the basic pairs of drugs, such as is the latter case, indicating a fundamental right customer appetite for drugs.
Staff to observe the time, should not have Yimaoquren. Simple clothing might spend millions to buy expensive drugs; well-dressed people may be the cheapest to buy cold medicine. Therefore, the pharmacy sales should not be left to deal with the subjective feeling of customers, to respect the customer’s wishes.
Recommended test
Recommend to customers through one or two drugs, watch customer reaction, we can understand the desire of the customer. For example: a customer is being carefully watched the anti-inflammatory drugs, if the customer simply socialize in one, then the pharmacy sales methods can
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