Passion passion to shape the management team.docVIP

 PAGE \* MERGEFORMAT 12 Passion passion to shape the management team Beijing had been inspected a well-known real estate projects, sales conversations between staff complaints about damaged by reading the ad created a good impression. And this confusion often exists, why some experienced sales team poor performance, a number of real estate projects through sales of the order to the chaos from the peak of the cycle? The level of sales consists of three progressive, or three different heights. The first level, based on the interests of the basic functions of products to meet the basic needs of consumers; second level, is to find the corresponding consumer personal values; and the third level, is a passion to achieve emotional communication and infection, which it is the highest state sales. The first level, the interests of selling products and services. This product includes raw materials, function, process, characteristics and advantages of a selling point, after-sales service, distribution and other related products and product system knowledge a comprehensive and in-depth understanding of the interests in the product so that it can have a clear interpretation of the point, so to buy the product itself who have a deep understanding. At this point, the interests of consumers demand the product is a product associated with the system as a whole, that is not a single product features and value, more knowledge about the product price, including the purchase of convenience, learning to use the cost (time and money), using the service after the acquisition, brand trust and other comprehensive content. The sales technique is through the understanding of consumer demand, by consumers to meet the demand of being respected to achieve the purpose of sales is the lubricant product sales. Good sales skills are conducive to establishing a sales staff of professional image, in the process, consumers can more accurately be of interest to in-depth understanding of the int