Probe into Chinas chain - chain of six large enterprises confused.doc

 PAGE \* MERGEFORMAT 6 Probe into China’s chain - chain of six large enterprises confused Once upon a time, many of our domestic companies took note of the chain of such forms of enterprise organization, many pioneers have begun a chain of practice. After 10 years of cleansing, the results were such as Lianhua, the National United States and other representatives of the domestic chain enterprises successful, multinational giants Chain: Wal-Mart, McDonald’s, are also large-scale landing in China, a chain of prosperity. But more is not known for many failures, the author in the course of their work come into contact with many of these losers, they shake their heads about chain that eating a ‘chain’ of the losses, claims: ‘Even the hands of the enterprise , lock the enterprise in the foot ‘. There are some companies smug, as if discovered a new continent, find a business off of the ‘Heaven Sword’, want to vigorously carry out chain operations, how should start with it? They seem to fall into the ‘Bagua Zhen,’ Li Buqing clue. Not only do we have to ask: where the problem lies? After years of research the author, based on their own experience of the industry chain, the long-chain management consulting, training, experience, domestic enterprises in the chain, the general confusion faced by the following six areas: 1: Select confused Enterprises in the end be able to carry out chain management? Is not suitable for developing chain management? Are often at a loss and waste development opportunities, I remember a city finished in the southern chain of the after-school, a boss was pleased to tell me: ‘My business is not currently suitable for chain operations. ‘Looked at his relief appearance, my psychology burst easily. 2: Start confusion Companies have decided to launch the franchise, but where to start it? How do planning? How can we avoid making detours do? We wasted a lot of entrepreneurs, a lot of brain cells, as a boss talking about: ‘corporate chains do