Road must be taken on the road at the foot of the - after the dealers to build large stores Thoughts.docVIP

 PAGE \* MERGEFORMAT 12 Road must be taken on the road at the foot of the - after the dealers to build large stores Thoughts As the saying goes: ‘A single spark can start a prairie fire’. But the ceramic industry to build large stores the current phenomenon of the ‘prairie fire’ a little bit at lightning speed. Marco Polo Chengdu in 2006 when the Supreme 3,000 square since the shop opened a short one-year period, a large store such as ceramics prairie fire, rapid fire over the river north and south, so that the gun fall in. year out of the red regime is a lot less. Gou Jian, whether dealers or large stores are roses trap, from this period of time I have seen in the market situation, some happy some people worried. Big stores in some places built up, the rapid expansion of sales, all aspects of the operation well, but in some places to build a big shop, sale does not take and before turning hard going. Then, ceramic business go? I There is only one sentence: the road at the foot. Great store is not a springboard for the rapid expansion of our performance, the performance of large stores of our step by step out of the past. For ceramic terminal business terms, large stores there are three functions: 1, the image information. Some people say: ‘Diantaiqike’, in fact, is not without justification. For the ceramic tiles is concerned, is the need for customers to buy, rather than products; for the wall and floor tiles of varying quality in terms of the customer to buy the rest assured that buying is to meet, nor is it the product itself. Strong a sense of store image of the natural ease and satisfaction. Then we aim to build big stores are not buying ceramic tile, but in selling customer psychology. This is the same store can buy a product, and we have to build big stores causes. However, we have quality products, then we are not ‘Diandaqike’, but the shop attracts the customer. 2, the terminal display. From the tiles need to type to buy tiles experiential purch