To change the fate of the strategic point of view of the wine 2 - target Standard do liquor.docVIP

 PAGE \* MERGEFORMAT 19 To change the fate of the strategic point of view of the wine 2 - target Standard do liquor In the wine experts talk about market segments, market segments and product groups such as the time factor, it seems that no one has thought of China’s wine industry is actually a standard chaotic confusion, the Chinese wine market is not standard is rooted in standards for the word. There is a sound, mentioned that the division of China’s scientific flavor, with a simple to summarize several colorful flavor liquor. This is a standard magnification of ideas, indeed, there is merit in this argument, but the question is, from the market situation, is now almost Luzhou-flavor liquor pre-eminence. In other words, your flavor and then divided into small, to market, can only be a theoretical argument can not be transformed into actual market patterns. But one thing is certain is that the Chinese liquor to abandon the practice of other flavor of the liquor industry, lopsided development onto the road, such a market patterns is extremely dangerous. Because once the fragrant Chinese wine consumers rely on the formation of Chinese liquor actually refers to aromatic white wine. This is a very terrible thing. Blending into the mainstream Blending play a leading role, ‘white’ face is already full of non-. Why is the Chinese people for thousands of years of wine drinking, in fact overnight they have become very familiar with. The reason is a benefit the most fundamental character. Liquor is a traditional Chinese handicraft industry, brewing complex process, with food stress, but also a longer period, the relatively high cost, if a winery wants to increase production a short time, its difficult to like mountain climbing. Well-known wineries, such as Maotai, Luzhou After a hundred years of accumulation, its output is only about an annual output of 30,000 tons. In order to fame and wealth, Chinese wine is already no longer get the traditional process, do n