江苏省海头高级中学高中英语Unit1Advertising课件（译林牛津版必修4）.ppt

第10讲 Unit 1 Advertising;第10讲 │ 美文欣赏;【精彩美文】 Online Shopping Nowadays, online shopping has gained great popularity among more and more web users. Undoubtedly speaking, online shopping has many advantages. To begin with, compared with traditional shopping, its very convenient. Besides, more choices than real stores are another attraction to customers.;However, online shopping has its disadvantages. Its common that articles arent so good as they are described online that customers sometimes buy fake goods. Moreover, its troublesome and annoying for many customers to make a change when they are not satisfied with what they bought online. As for me, I like online shopping but I expect that effective mea- sures should be taken to make it better. The government should work out strict regulations and rules to prevent unfaithful and unlawful activities of online shop owners.;【全品点睛】 ①行文逻辑：引出话题→正反论证→提出建议。较好地使用了连接词语，如：undoubtedly speaking，to begin with，besides，however，more- over ，as for me，but等。 ②词汇短语：运用了较高难度的词汇。如：convenient，attraction，troublesome and annoying，make a change, work out等。;③句式句法：运用了多样化的句式和句法结构。如：it作形式主语的主语从句：Its common that articles arent so good as they are described online；结果状语从句：…that customers sometimes buy fake goods；时间状语从句和宾语从句：when they are not satisfied with what they bought online；非谓语动词结构：compared with traditional shopping/to prevent unfaithful and unlawful…等。;;5．amazed adj.大为惊奇的→ ______ vt.使吃惊→ _______ adj.令人惊异的→ __________ n．惊异，惊愕 6．recommend vt.推荐；建议，劝告；介绍→ _____________ n．推荐，推荐信→ ____________ n．推荐者 7．design vt. n．设计→ _________ n．设计者，设计师→ ________ adj.有计划的；愿意的 8．determine vt.确定，查明；决定；裁决→ __________ adj.坚决的，有决心的→ ____________ n．决心，果断 9．analysis n．分析，分析结果→ __________ vt.分析;10．shock vt.使震惊，使惊愕； n．震惊，惊愕→ __________ adj.震惊的；震撼的→ __________ adj.令人震惊的；可怕的，令人厌恶的；糟糕的;Ⅱ.短语检测 1．旨在，目的是　　　 　　 2．欺骗；捉弄 3．上……的当，受……的骗 4．哄骗某人做 5．处理；对付 6．吸引，引起兴趣；呼吁 7．把……表达清楚 8．组织，汇集，组装 9．弄清楚，弄懂；计算出 10．死于……;Ⅲ.佳句再现 1．如今，几乎无论我们去哪都能看到广告。 Nowa