农村赊欠及其市场、关系、文化嵌入性.pdfVIP

( ) 2014 4 15 2 Journal of Hunan Agricultural University (Social Sciences), Apr. 2014, 15(2):20–27 DOI: 10.13331/ki.jhau(ss).2014.02.004 农村赊欠及其市场、关系、文化嵌入性 ——基于安徽 ZX 镇绿园商店的个案解剖 耿言虎 ( 210098) 摘 要 ZX 关 键 词 中图分类号C912.82 文献标志码：A 文章编号：1009-2013(2014)02-0020-08 Rural credit and its embeddedness in market, interpersonal relation and culture: A case study of Luyuan store in ZX town, Anhui province GENG Yan-hu (Sociology Department, Hohai University, Nanjing 210098, China) Abstract: Rural credit is a common phenomenon in rural society. Referring the theory of embeddedness, using the method of “total social fact”, this paper analyzes deeply the rural credit at Luyuan store, ZX town, Anhui province. The analyses results show that credit is closely embedded in the rural market, relationship network and credit culture. The transition from sellers market to the buyers market made credit change from “controlling type” to “conspiracy type”; Interpersonal trust, diversity-orderly structure and trust and credit reproduction are the realistic logic of credit operation; The credit culture of de-sense of shame, credit “goodness” and symbol capital are the cultural background of the credit. Since credit in rural areas has a solid foundation of legality and rationality, it is necessary to soften its character of problem. Key words: rural credit; embeddedness; economic field; relation embeddedness; credit culture 一、被漠视的农村赊欠 2/3 60% 42%37%13%[1] 2002 ()