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Based on market segmentation within and outside the university students knowledge of unemployment Problems of.doc

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Based on market segmentation within and outside the university students knowledge of unemployment Problems of

Based on market segmentation within and outside the university students ‘knowledge of unemployment’ Problems of Abstract: Students in the course of employment in China faces a serious internal and external market segmentation, labor replacement costs are too high cause of the main reasons for internal and external market segmentation. Market segmentation theory to analyze and solve the ‘Educated Unemployment’ to provide an effective way. Keywords:: labor market; market segmentation theory; knowledge of the unemployed ‘Knowledge of unemployment’ refers to the knowledge of higher-educated labor force is not used in their state of knowledge resources have not been effective and rational allocation. ‘Educated Unemployment’ is the main body with a certain degree of knowledge and professional skills of workers. In recent years, as China’s colleges and universities continue to enrollment, college students have become increasingly serious employment situation together, from 2002 to 2004, the national college average employment rate has remained at around 70%. In 2005, the national university graduates reached 3.38 million people, compared to 2004 increased by 58 million people, plus about 60 million people in 2004, the outstanding graduate employment in 2005, the actual needs of solving the employment problem of the number of graduates had been to 400 million people. [1] university student employment pressure than ever before, even in the past to find a job very easy to find a job when you graduate students also met with difficulties. Can be seen, ‘Educated Unemployment’ problem in our country is getting worse. From the surface, ‘Educated Unemployment’ means that China’s surplus appears to education, but also seemed to imply that our employees in the overall educational level increased. However, even after 90 years education in the 20th century, the rapid development of China’s economically active population in 2000 with a high school education and only 18%, with the