房地产产品如何做价格试探.doc

房地产产品如何做价格试探 房地产产品如何做价格试探提要：竞争对手价格试探，开盘前，客户一般会问价格多少，价格没出来，可以将周边竞争对手的价格告知客户；或是市场中同档次产品的价格告知客户 地产e网 房地产产品如何做价格试探 房地产市场中的产品定价，和一般产品的定价有相似之处，如成本定价，利润定价，竞争定价等等。还有什么大公司发明的权重定价，貌似很科学的定价。 这个不议。 我想说说如何试价。或者说给定价一个理由或是一个参考。 目的；既能达到开发商所需要的利润，又能将房价拉到客户能够接受的极限。 手段： 1、竞争对手价格试探，开盘前，客户一般会问价格多少，价格没出来，可以将周边竞争对手的价格告知客户；或是市场中同档次产品的价格告知客户，说我们的价格也在这个范围内，或是比周边的社区好，价格会稍高。看客户的反应来试探客户的价格承受度。（也可拿二手房来做比较） 2、范围价格试探，我起的名字，一般开盘前销售经理会给销售代表一个价格范围，如7000-7500左右，客户问价格时，将预先设定的价格报给客户，看客户的反应情况。来判断客户对价格的承受程度。 3、客户定价，这个简单，就是直接问客户，您觉得我们的楼盘该买多少钱？或者是您多少钱会接受？说的太低，这个也不是客户。看看大部分客户在多少价位，来判断客户的承受程度。 其实，这三个不是孤立存在的，客户相互结合来用，从而能更准确的把握客户对价格承受度。 还需要一个条件就是，销售代表要有敏锐的判断力，和观察能力。在每次报价的时候看客户的反应很关键。这个需要培训和不断训练。 地产e网 Measures for the routine management of moral education in Middle SchoolsMethod of conventional management of moral education in middle schoolFirst, the guiding ideology:School moral education is an organic whole of the whole education work, always adhere to the school adhere to the moral education, education for this product, and actively promote the quality education, the school building efficient curriculum system of moral education, moral education, improve the sense of attraction and appeal, enhance the moral education work for through and timeliness. Teach everyone, service education and management education, and school moral education work must be with family education and community education closely together, to form a concerted pattern, and strive to create a good atmosphere for education, and to promote the all-round development of students, to establish a scientific moral education full of vigor the For long-term mechanism.Two, the goal of moral education:To guide the students to form the correct world outlook, outlook on life, values, to cultivate students unity and mutual assistance, honest and trustworthy, law-abiding, good quality, hard work, set a good XX students ideological quality, psychological quality and image quality. The formation of excellent