第3章谜底花费者决策(国外英文资料).docVIP

第3章答案消费者决策(国外英文资料) Chapter iii administration of industry and commerce Guo-rong Yang 710100028141 The consumer decision-making One, the noun explanation Total utility: the total satisfaction that a consumer will receive in a certain period of time. Marginal utility: the marginal utility of the object is the increase in total utility per unit (minus) per unit of consumption per unit. Consumer equilibrium: refers to the consumer in income (M) and commodity prices (Px, Py) established under the condition to maximize utility consumption (the number of commodities x and y). Indifference curve: definition: a curve that represents the exact same amount of utility that a consumer brings to a consumer. Consumer surplus: refers to the consumers of the goods or services from the satisfaction than he actually pay the price of the parts, namely the price customers are willing to pay the difference between the total amount minus the actual price paid. Second, the true-false On the same indifference curve, the total utility of different consumers is the same. (false) The marginal utility is increasing when the total utility of consumers is increasing from the consumption of each item. (false) If the marginal utility of the consumer from each commodity is equal to the ratio of their price, he will Get the maximum utility. (yeah) The utility of consumption of the same commodity varies according to the person, the cause, and the ground. (yeah) The consumer equilibrium point is the tangent of the indifference curve and the budget line (right) You can only have three indifference curves on the same plane. (false) Every point on the indifference curve represents the same number of consumer goods. (false) The theory of cardinal utility is based on the analysis of indifference curves, and the theory of ordinal utility is the marginal analysis. (false) When the total utility increases, the marginal utility should be positive and its value increases. (false) If the price of items represent