企业诚信运营的成本——收益剖析及时间模型构建（国外英文资料）.docVIP

企业诚信经营的成本——收益分析及时间模型构建（国外英文资料） The cost-benefit analysis and time model structure of the enterprises integrity management build [abstract] on the basis of the analysis of the cost of enterprise honesty and the analysis of the benefit theory, the enterprise is built on honesty and management The model demonstrates the three stages of investment, development period and brand stage of enterprise integrity management Honesty management is the transformation process of passive integrity to active honesty, good faith management and business integrity. [keywords] honesty cost credibility time model First, the cost of enterprise integrity is analyzed As an economic organization, the choice of honesty is not only a matter of ethics but also more Its still an economic issue. The participants of economic activity must choose from the benefit and the moral There is a trade-off between cost and benefit between costs, which leads to the cost of the ethical choice of integrity Economics analysis. Honesty is the intangible asset of the enterprise, both investment and return, some of the goods Properties. The enterprise honesty is an intangible asset, according to the principle of economics, the enterprise should obtain the honesty Assets must be paid, that is, honesty is cost. The honesty of the enterprise will give it credibility in the market To improve, to build up a good market image, the value of intangible assets to rise, to bring greater returns to the enterprise, That is the benefit of honesty. Corporate integrity costs There are many ways to classify the enterprises honesty cost, which is divided into direct cost and indirect cost. Someone is divided into Tangible costs and intangible costs; There are people who have active and passive costs. This article is based on the above The cost of honesty is divided into the cost of keeping the trust and the cost of losing the letter. The cost of keeping the envelope includes both active and passive costs The cost of the breach of