上嘉房产黄水林湖郡营销方案doc.doc

黄水·林湖郡 营销方案 　　　　　　 重庆上嘉房地产营销策划有限公司 2012年月日目　　录 营销总述 营销诉求点整合 营销单位控制 营销价格策略 营销广告宣传 营销活动计划　 营销费用预算及目标 营销近期工作要点 营销总述 1.营销背景 1) 黄水林湖郡位于黄水国家森林公园月亮湖景区，是由重庆精心打造的集休闲、旅游、度假、避暑、养生等为一体的第二居所。黄水国家森林公园平均海拔1551.4米，全年平均气温10.4，夏季平均气温仅为21，非常适合避暑度假、旅游休闲。这里有5万公顷的原森林海，空气质量优良，富含氧离子，让您享受最为纯净的清新氧气。黄水可旅游的面积多达6000公顷，主要景区有：大风堡、千野草场、月亮湖、油草河、马脑城、毕兹卡绿宫、洋洞等，让游客流连忘返。 在交通方面有四高一铁一港的交通体系，即：四条高速公路、一条高速铁路和长江物流港；沪蓉高速公路(上海----成都)已建成通车，2小时可到达重庆主城，12小时可到达上海；丰石高速公路（重庆丰都----重庆石柱）09年已开工建设，2012年建成通车后石柱距重庆主城的距离将缩短到160公里，1.5小时到达重庆主城；沿江高速公路(重庆南岸区----重庆万州区)和梁黔高速公路（重庆梁平县----重庆黔江区）已纳入2010年开工建设计划。沪蓉高速铁路(上海----成都)通车后，石柱距重庆主城165公里，1小时可到达重庆主城，7小时可到达上海。长江水道流经县境西北，江岸线长27公里，县城西出长江高家镇港(丰都)28公里、北出长江西沱港(石柱)62公里。 黄水林湖郡项目位于黄水国家森林公园2012年月 黄水林湖郡营销方案 for examination and approval, to return part or all of the loan in advance. 5.8 contract contract specific requirements: first, the borrower and other clients; Second, loan person double charge and other parties signed a contract with the borrower and agent signature of contract; Third, customers signed loan contract, contract of natural person, must be checked and fingerprinted by himself, you may not use personal name instead be signed, shall not authorize others to sign; Four, the pledgor, mortgagor due to special reasons not to sign the contract, may authorize others to sign the contract and retained after the notary notarized power of Attorney (parties abroad, outside the territory of China sent or delivered by a power of attorney shall be certified by the notary public of the country, and certified by the Embassy or Consulate in the country). Agent required to audit mandates are clear, the content is complete (a power of Attorney sample record form five), whether the expiration date within PART_STORE_00102). Rule2 2nd set of goods was moved to the 2nd from the left the cage inside the vehicle Click on smart properties of oriented window screen to the right of [login rule] the period of validity, and audit the orig