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10-11传播学(国外英文资料)
10-11传播学(国外英文资料)
The first section
What is the public? What are the main characteristics of the public?
The mass is a new, unstructured social group, with distinct characteristics compared to the existing group.
Features: the magnitude of the scale; Dispersion and heterogeneity; Anonymity; No organization; Homogeneity.
The formation and evolution of popular social theory.
(1) early aristocratism view: the early mass social theory is mainly some conservative politicians and thinkers, they to the industrial revolution, the bourgeois revolution of workers and labor as the main social forces on the political stage fear and crisis, and standing on the position of the aristocratism team critique on the status quo.
(2) a critique of the fascist totalitarianism: this period of social theory, mainly focus on the industrialization and the internal contradictions of capitalist popular democracy, analysis of alienation and its society results from the general public, and tries to illustrate that the emergence of the social reason in the fascist regime.
(3) the American popular social theory of the postwar era: mill said that in modern society, there was a new middle class, the white-collar class. The main reason for this is the change of social character or social adaptation in the society. Hosser stresses the dual nature of modern mass society.
What is the control of copying? Try to analyze this point of view.
With the enlargement of the environment and indirect people and most of the physical is impossible to keep the actual contact, to know it can only rely on the media to provide secondary information -- copy. Copy is not the object itself, but people lack the means to compare it to the object, and only use him as a kind of object.
The domination of copying is not the object itself, but the replacement of the object. There are two abstract principles. The first is the principle of profit. That is, the collection, production, and provision of copying is done as a profit acti
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