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企业文明的内涵及起源(国外英文资料)
企业文化的内涵及起源(国外英文资料)
In the corporate world, we see this phenomenon. Some enterprises are able to make a hundred years of old age, and they will continue to thrive. And some businesses have only three or five years of life, and after a while, they disappear. Even large companies that have gained instant fame through policy and market opportunities have not escaped that fate. : according to the fortune 1970 list of big companies, ranked the world top 500 in the 1980 s, more than 160, elimination rate as high as a third. To find out the reason of decline of these enterprises, some western through a careful study of the enterprise management, found that these companies have a common characteristic: is the lack of power, no advanced pilot enterprise culture.
So what is corporate culture? I want to give you a case study here. Was known as the god of business konosuke matsushita about the management of the enterprise, there have been such a words: when employees 100 people, I have to stand in front of the staff lead by example, demanding; when employees 1000 people, I have to stand in the middle of the staff, coordinate with all parties, mutual cooperation, hard work, when employees 10000 people, I only stand behind the staff, his hands folded, guide their devotion to the praying to united, unity is strength. The corporate managers are the ones who will lead the charge in front of the company and lead the people in the first place. But when it comes to the medium scale, it is good to be good at management, with strict rules and strict rules to keep the business running. When enterprise scale is very large, with one mind to pray for the staff, spontaneous, need all the staff here have a common belief, a kind of common values, this is a kind of infinite power, the power comes from the managers charm, comes from a great thoughts influence, a highly sublimation of spiritual power. And this spiritual force is the excellent corporate culture!
At present, there are many kinds of
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