8种心理游戏在销售中的影响(国外英文资料).doc

8种心理游戏在销售中的影响(国外英文资料) So the sales staff how to get the real power of influence? Sales staff how to keep clear cognition on customer purchase intention? How sales personnel through their own behavior, to the customer purchase judgment influence, and the final sales results negative responsibility? The marketing process may be below the psychological game can bring inspiration for the salesman. The game sales purpose Sales is a game in the light of its general trend, in this process, the game must serve this purpose of sales success. When the sales staff found that customers playing mind games, do not need to specify more customers, customers do not need to participate in the game to prove: Im right. In any case, there are more important than the correct effect. In terms of sales, the most important effect is that sales success. But in many cases, bypassing the subconscious awareness, it directs our thinking, let us to prove: I was right. Hold this attitude, it is easy to enter the sales staff and customer roles to emotional tug of war. The real success of the sales is not a sales staff to cater to the vulgar taste of customers. But the sales staff by providing solutions that allow customers to have a unique and positive emotional experience, and are willing to repeatedly return to this platform to enjoy. Eight typical psychological game Yes, a...... But...... Yes...... But...... Situational case: customer: yes, I totally agree with all the advantages of the goods you mentioned. But I still think the price is too high. In fact, in this case, clients tend to listen but not really hear the sales staff said, they are still in accordance with his own thinking in thinking. That is to say, they are in their own thinking in a blind spot, clinging to their inner thoughts. Unless the customer willingly, otherwise the sales staff can not put your thoughts into the minds of customers cognition inside. Once the client starts and sales staff to play such a game, should pay more a