毕业论文-中国传统鱼纹在现代平面设计中的应用程序.doc

河南工程学院毕业论文 中国传统鱼纹在现代平面设计中的应用 学生姓名 系（部） 艺术设计系 专 业 染织艺术设计 指导教师 刘 征 2013 年6 月 16 日摘 要 本文通过论及古代几种最具代表的鱼纹样式，对传统鱼纹神秘源头进行研究，接着从民俗信仰、建筑陈设、衣饰穿戴、生活器用、环境装饰和游艺竞技几个方面来博览中国大地传统鱼纹之景，最后重点阐述传统鱼纹对于我们现代平面没计思想的深化和启发，对于创作出能够被广大民众所接受和喜爱．同时叉具有中国民族恃色，传承中华民族文化，并且走向世界的现代设计作品具有重要的意义。 关键词： 传统鱼纹 平面设计 标志 包装 广告 品牌  目 录 前言·····················································································································1 第一章 传统鱼纹神秘之源头·············································································2 第一节 神秘费解的人面鱼纹················································································2 第二节 生生不息的鱼鸟纹··················································································3 第三节 阴阳交台的双鱼纹···················································································3 第四节 抽象简洁的几何鱼纹················································································3 第二章 传统鱼纹应用景观··············································································4 第一节 民俗信仰中的鱼纹···················································································4 第二节 建筑中的鱼纹··························································································5 第三节 衣饰穿戴中的鱼纹···················································································6 第三章 传统鱼纹在现代平面设计中的运用·························································6 第一节 标志设计中的鱼纹···················································································7 第二节 包装设计中的鱼纹··················································································8 第三节 广告设计中的鱼纹···················································································8 第四节 图形设计中的鱼纹···················································································9 第五节 品牌设计中的鱼纹···················································································9 参考文献··························································