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91 100.6 161-196
虛擬社群的資訊分享行為
Information Sharing of the Virtual Community
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Chih-Hsin Tsai*, Ling-Ling Lai**
摘 要
Abstract
Information sharing is a natural and common behavior, which happens when a person passes
on information he/she finds to others and/or exchanges information with others. Information sharing
can occur when receiving information that is expected or unexpected. The Internet has helped the
development of virtual communities, which increases greatly the opportunities for information sharing.
When reviewing related literature in the field of Library and Information Science, the authors found
that research studies on information behavior are developing steadily, yet with more emphasis on
different client groups and contexts, few are focused on information sharing. This paper aims to review
and synthesize literature with an interdisciplinary nature to increase the understanding of information
sharing in the virtual community. Based on the analysis of the literature, virtual communities can be
categorized into various types; common interests and goals is the most important factor for members
to stay in and contribute to the community. Also, vibrant interacti
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