品牌保护审核教案.pptVIP

* Brand Protection Guide品牌保护指引 * Table Of Contents 1. Label Control .....................................................................................................2 商标管理 2. Overrun, 2nds and 3rd quality Control ……………………………………………..5 多余货品，次品及废品管理 3. Sub-contracting Control ………….. ………………………………….11 外发控制 4. Factory Exit Procedures ………..…………………………………………………...16 工厂退出程序 5. Sell-off control on Overrun, 2nd quality product…………………………………….17 针对多余货品，次品的售卖管理 6. ICG customer Sell-off …………………………………………………………….20 ICG客户针对售卖的管理 7. Appendices ………………………………………………………………………….. 23 附录 * 1. Label Control 商标管理 a)?Item : Labels, Price-tags, Marketing tags, raw materials, trims, and accessories a)项目：商标，吊牌，营销标签，原料，辅料及附件。 b) Storage/ Inventory record : b)储存，库存记录。 - clearly identified and stored in controlled access areas. - 清楚标示，存放在有控制的区域 - Accurate and complete inventory record of use - 准确完整的库存记录。 1) Secured accessory room 辅料仓 2) Inventory record (appendix 1) 库存记录 （附件1） * 1. Label Control – continued商标管理 c) Destruction: Out of date or discontinued labels should be destroyed. c) 销毁：过期或不再使用的商标应该被销毁。 - Destruction guide of Trims (appendix 2) 辅料商标的销毁指引（见附件2） I. Item: labels, logo(s), marketing( such as hang tags, price ticket), artistic works and all trim with logo 项目：商标，logo(s), 市场营销（比如吊牌，价格标），设计稿及所有含有logo(s)的辅料。 II. Method of destruction – (apply to cutting/shredder/burning/other method) 销毁模式 – (剪破、粉碎、烧毁或其他模式) Step 1 – If not destroyed by burning, cut into at least 2 segments. 第一步 – 如果不是用烧毁的方式，那么至少要剪成两段。 III. Photos of proof of destruction 销毁过程的照片记录 IV. Return to client a certificate of destruction detailing the following information. 提交给客户的销毁证明应包含如下信息 - This Certificate has to be certified as true and correct by the factory manager, signed and stamped with company chop. 这份证明应有工厂管理层的签名，敲章证明信息的真实准确。 - This Certification has to be sig