麦肯锡：价值vs价格战略(国外英语资料).docVIP

麦肯锡：价值vs价格战略(国外英语资料) McKinsey: value, vs, price strategy Column tree navigation | website | listening network | computer learning paradigm | official mall | | Happy Inn marketing class | stock market | mobile phone message board | | Academy | Marketing classroom front page | Marketing knowledge | Marketing skills | Today is Friday, April 20, 2007 Connotation of strategic management The strategic management process and market of enterprises... Market opportunity analysis and target market... Market positioning strategy Marketing and marketing The formation and development of marketing concept... Marketing Management Social cultural environment and purchasing behavior Micro environment analysis of enterprise marketing Analysis of macro environment of enterprise marketing The mindset of the new marketing staff... Marketing strategy seven gold Consumption guide and guide consumption Three elements of marketing success Purchasing decision process and its influence... Concept marketing, how to make a concept? Target market strategy Eight considerations for entrepreneurs (1) Top 10 trends in Chinas marketing innovation Three dimensional positioning method - from product... Your present position: listen to the net, marketing classroom, marketing knowledge, the text of the article A: the value of vs * * * price strategy McKinsey: value, vs, price strategy Author: anonymous source: network hits: 104 update: 2007-3-25 23:36:40 New power advertising network Marketing strategies and techniques look good but produce unexpected bad results. Can this result be avoided? High quality inspection equipment for medical use has always been a medical equipment manufacturer MTE production in the United states. A while ago, the company introduced a new product to replace the old model. The new diagnostic instrument has greatly improved its function, and the price is five percent higher than the old one. Three months down, sales in good condition, customers are highly valued, the market sha