跨文化交际第七章.pptVIP

Chapter Outline Chapter7 The Bussiness Setting 7.1.1 Definition of Context 7.1.1 Definition of Context Three assumptions about human communication: 1.收到邀请函要说“恭喜”。 2.礼金袋上要写上祝贺的话。 3.礼金金额视情况而定。 4.避免穿白色服装，休闲味不要太重。 5.常用祝福语：天地之合　心心相印　永结同心　百年好合等。 6.出席喜宴要提前半小时到达. 7.在接待柜前，要先说祝福的话。递上礼袋正面朝上。 8.认真聆听致辞。 9.致辞结束要记得拍手。 7.1.3 The influence of context on communication 1. communication content 2. communication behavior 3. communication interpretation 7.1.3 The influence of context on communication 1. I never had much in seeing you. There was no love lost between us at any time. 我向来不大想看到你，咱们两人之间大概什么时候都不曾有过好感。(没有爱可失去） 2. We grumble a little now and then , to be sure ,theres no love lost between us. 我们有时也免不了争吵几句，但是我们还是相亲相爱。（没有失去爱） 7.3 Culture and Bussiness Context 7.3 Culture and Bussiness Context 7.3 Culture and Bussiness Context 7.3 Culture and Bussiness Context 7.2 Culture and Bussiness Context 7.2 Culture and Bussiness Context The most successful firms in the global arena will be companies whose employees not only understand world economics and global competitiveness but who also have the ability to communicate effectively with international counterparts. Cultural Influences on Context Chapter7: The Bussiness Setting Chapet8: The Educational Setting Chapter9: The Health Care Setting 7. The Bussiness Setting 7.1 Context and Communication 7.3 The International Bussiness Context 7.4 The Domestic Bussiness Context 7.2 Culture and the Bussiness Context 7.3.1 Cultural Views Toward Mangement and managers 7.3.2 Culture-specific Bussiness Practices 7.4.1 The importance of Diversity in Advertising 7.4.2 Value Conflicts in the Workforce 7.1.1 Definition of the Context 7.1.2 Context and communicatoon 7.1.3 The influence of context on communication 1.Malinowski (1923) Context is first defined by Malinowski (1923) as the while-doing activities and cultural customs in communication. He maintains that in order to