既不增加成本又能增加卖点的100种做法(国外英语资料).doc

既不增加成本又能增加卖点的100种做法 100 ways not to increase costs but also to increase selling points Price is always the biggest selling point.. In the market competition is becoming more and more intense, the project is becoming more and more serious homogenization of the situation, the inquiry can both reduce costs and increase the selling point of the method, both conducive to developers, but also to consumers. Now, according to the experience of many years, we have sorted out 100 practices for your reference. 1., if the planning of parking spaces there are strict regulations, you can change all underground parking for semi underground parking, because the latter construction cost is low, daylighting is good, more convenient management. If it is possible to make use of the natural elevation of the terrain, semi underground parking is better. 2. possible ground parking as much as possible. Especially Townhouse or small villa project, if the pursuit of indoor or independent garage, will increase sales area, also lost the nature of the project positioning, increased consumer spending on housing. Customers are also allowed to park their vehicles in the entrance square or window under the shelter of trees. 3., you can use the red line of the project as a ground parking area to give customers more and different levels of consumer choice. The pursuit of the separation of people and vehicles, and even went as far to the pursuit of people and vehicles and the community of interchange, will increase the cost of production, there is a corresponding increase in the consumer purchase cost and the cost of living, also do not accord with the development trend of the future of the community. 4., as far as possible to reduce the garage height, storey, less than 2.2 meters, regardless of construction area, also do not pay the corresponding taxes and fees. 5. for small and medium-sized city class projects, the customers private ownership rate is relatively low, so the vehicle often become off it