奥迪A3RunningDay-方案AudiA3RunningDay-Plan案例.pptVIP

活动内容——签到集合Activity content – sign-in collection 经销商店头集合，清点人数，集体前往滴水湖 Gather in dealership front, count the number of persons and go to dripping lake collectively 活动内容——装备领取Activity content – Equipment collection 能量补给品、双肩环保袋、水、队服、队旗、号码布 Energy supplies, Double shoulder environmental protection bags, water, uniforms, pennants, number cloth 计时芯片安装Timing chip installation 活动内容——起跑仪式Activity content - launching ceremony 嘉宾到达后，举行起跑仪式 After the guests arrive, start launching ceremony 活动内容——赛制介绍Activity content - competition system introduction 起/终点 闯关路线challenge route A组路线：Group A route B组路线：Group B route 5人为一小组，64小组为一队，共同完成站点任务，迅速到达终点5 people make up of a team, 64 teams make up of a group together to complete the site mission and quickly reach the end = X 64 = 活动内容——赛制介绍Activity content - competition system introduction 跑步途中，嘉宾需通过各关卡完成闯关 on the way of running, guests need to pass through various checkpoints and complete the game 途中设水站，为嘉宾补给水源需求Set up water stations on the way to supply water for the guests 两队各选出前三名将赢取不同价值的奥迪礼品。The two group select the first three members who will win a different value of Audi gifts. 活动内容——媒体安排Activity content - media arrangements 活动当天将10台A3组成车队，提供专职司机，作为媒体拍摄用车以及媒体试驾用车On the activity day, the group will be composed of 10 A3 and full-time drivers will be provided as the media shooting car and the media test-drive car 活动内容——捐赠仪式Activity content – donation ceremony 颁奖仪式The award ceremony 统计成绩Statistical results 宣布结果Announce results 颁发奖品Awarded the prize 爱佑捐赠Ai You Donation 为“爱佑·一汽-大众奥迪上海宝贝之家”捐助活动所募集的慈善基金。“Ai You ? FAW - Volkswagen Audi Shanghai Baby‘s Home.” raised by the charitable donation funds. 活动内容——合影Activity content - photo 颁奖仪式——向爱佑宝贝之家捐助慈善基金 Award ceremony - donate charitable funds to Ai You Baby’s Home 活动内容——返程Activity content - Return 集体享用晚餐（快餐）后，经销商清点嘉宾人数，统一乘坐大巴返程 After enjoying dinner (fast food) collectively, dealers count the number of guests and return by bus 后期媒体报道Late stage media report 凤凰汽车Phoenix